Northampton Privacy Policy

Data Collection Practices

We gather and manage various personal information types, including:

2. Our Use of Your Data

Your personal information is utilized for these key purposes:

• Service Delivery in Northampton (Contract Performance):
  • Handling and organizing your car rental reservations and contracts. Confirming your identity and ensuring compliance with our rental criteria. Assisting with the vehicle pick-up and drop-off procedures. Managing payment transactions, including deposits and any applicable fees.
• Customer Correspondence (Contractual Obligations and Legitimate Interest):
  • Issuing booking confirmations and essential rental updates. Addressing your questions and offering customer support. Informing you of any service or policy changes.
• Marketing Consent and Legitimate Interest in Northampton:
  • We may send you promotional offers, newsletters, and service updates with your consent or based on our legitimate interest. You can opt out at any time.
• Service Enhancement in Northampton (Legitimate Interest):
  • Assessing website activity to refine user experience and optimize functionality. Conducting research to improve our vehicle fleet and service offerings.
• Legal Compliance in Northampton:
  • Adhering to local laws, regulations, and tax obligations. Safeguarding against fraud and ensuring service integrity. Addressing disputes and upholding our terms and conditions.

Information Exchange

Your personal information may be shared with:

• Local Partnerships in Northampton: We collaborate with third-party providers, including payment processors and IT support, to deliver our services. They are contractually bound to safeguard your data.

We do not share your personal information with third parties for marketing.

4. Protecting Your Data

We utilize effective technical and organizational strategies to safeguard your personal information from unauthorized access, alteration, disclosure, or destruction. This includes encryption, access controls, secure servers, and periodic security evaluations. Despite these measures, it's important to acknowledge that no internet transmission or electronic storage method can guarantee complete security.

Data Retention Practices

We keep your personal information only for as long as needed to achieve the purposes for which it was collected, including compliance with legal, accounting, or reporting obligations. The duration of retention depends on the specific type of information and the circumstances surrounding its processing.

Your Rights in Northampton

Your rights under UK data protection law in Northampton

• Access to Your Information: Obtain a copy of your personal information stored with us.

Contact us below to exercise your privacy rights.

Cookies and Tracking Practices

Our website employs cookies and similar technologies to improve your browsing experience, analyze website traffic, and customize content. You have the option to adjust your cookie preferences through your browser settings at any time. This allows you to have greater control over your online experience while visiting us.

Policy Changes

This Privacy Policy may be revised from time to time to align with changes in our practices or legal obligations. Any updates will be reflected on this page, along with a new "Last Updated" date. We recommend reviewing this policy periodically to stay informed about how your information is managed.

Contact Us in Northampton

For inquiries regarding our Privacy Policy or data practices, please reach out to us: